The Elf on the Shelf® & Kellogg’s

The Elf on the Shelf® & Kellogg’s

This Christmas, the Scout Elves are partnering with Kellogg's to bring a touch of magic to your favorite tasty treats! Be on the lookout for The Elf on the Shelf® Sugar Cookie Cereal as well as specially marked packages of Pop-Tarts® Crisps and assorted fruit flavored snacks, all featuring The Elf on the Shelf® Scout Elves. The cereal is available in the U.S. this holiday season at Walmart. Check with your local store for availability.

Kellogg’s Products

Scout Elf Ideas

The Creation of The Elf on the Shelf® Cereal

Deep in the arctic, hidden by snow, lies Mrs. Claus’ Sweet Shop, which sits all aglow. Every Elf on the Shelf in its red-and-white suit, stops by each night to recharge and reboot. They eat fine desserts, like cookies and cakes, but the best treat of all is one Mrs. Claus makes. She uses a gadget, unique in design, to create elf-sized cereal that’s simply divine! With a “poof!” the oven makes a cereal to savor. Full of shimmer and stars and sugar cookie flavor! The elves take their spoons and dig right on in—it’s the most fantastical cereal that’s ever been! The recipe was way too good not to share, so she wrote it down with special care. Inspired by the North Pole’s tastiest treats, comes a yummy cereal for families to eat!

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